Finance and Operations That Move at Founder Speed

We help founders bring clarity to complexity — from financial strategy to operational execution.

Learn More

Finance and Operations That Move at Founder Speed

We help founders bring clarity to complexity — from financial strategy to operational execution.

Learn More

Finance and Operations that Move at Founder Speed

We help founders bring clarity to complexity — from financial strategy to operational execution.

Learn More

About Us

Ready, Steady, & Co. is the human-centered partner for founders who want sharp financial and operations support without the jargon and bureaucracy. We’re part CFO/COO, part strategist, part steady hand when things get messy. We blend investor-savvy insights with emotional intelligence, so you can make bold moves with confidence and let us worry about the details. We lay a strong foundation to help you scale. As a dedicated extension of your brand, we handle the day-to-day accounting and operations tasks as well as act as your war room strategist to scale and translate your numbers into a story investors and partners believe in. Let’s unlock your growth potential together.
Ready, Steady, & Co. is the human-centered partner for founders who want sharp financial and operations support without the jargon and bureaucracy. We’re part CFO/COO, part strategist, part steady hand when things get messy. We blend investor-savvy insights with emotional intelligence, so you can make bold moves with confidence and let us worry about the details. We lay a strong foundation to help you scale. As a dedicated extension of your brand, we handle the day-to-day accounting and operations tasks as well as act as your war room strategist to scale and translate your numbers into a story investors and partners believe in. Let’s unlock your growth potential together.
Small team. Big magic. We design brands that are honest, visible, and stand the test of time. Every project gets our full attention, not divided across a dozen competing projects.

Testimonials

  • "Cathy and her team at Ready, Steady, & Co. literally laid the foundation for the financial success that we've had at Starface. Their ability to be scrappy and work from the ground up - while also keeping an eye towards lasting stability and growth - is felt every day we turn the lights on."

    Dan Bracey

    SVP, Finance

  • "Cathy and her team at Ready, Steady, & Co. literally laid the foundation for the financial success that we've had at Starface. Their ability to be scrappy and work from the ground up - while also keeping an eye towards lasting stability and growth - is felt every day we turn the lights on."

    Dan Bracey

    SVP, Finance

  • "Helen took our supply chain and manufacturing operations from 0 to 100, real quick. Within a few days, it went from an Excel spreadsheet with notes and comments to something that rivaled supply chain operations of businesses 10x our size. Her work elevated our brand, gained cost efficiencies, reduced stockouts, and gave us tremendous clarity over our end-to-end supply chain."

    Sean Busch

    CEO & Founder

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Sean Busch

    CEO & Founder

  • "Cathy has been instrumental in helping scale our finance function. She has supported everything from managing our accounting team and improving our monthly close process to financial modeling, forecasting, investor reporting, hiring, and fundraising. She is a true partner to our team and an absolute pleasure to work with!"

    Lauren Picasso

    CEO & Founder

    "Cathy has been instrumental in helping scale our finance function. She has supported everything from managing our accounting team and improving our monthly close process to financial modeling, forecasting, investor reporting, hiring, and fundraising. She is a true partner to our team and an absolute pleasure to work with!"

    Lauren Picasso

    CEO & Founder

  • "Cathy and team are such pleasures to work with. I know it is still relatively new, but from the beginning, I've felt that both I am and the company is in such good hands with Cathy’s team. It continues to be reinforced. I am grateful for the quality of the work, and for the timeliness of every interaction too. "

    Katia Beauchamp

    CEO & Founder

    "Cathy and team are such pleasures to work with. I know it is still relatively new, but from the beginning, I've felt that both I am and the company is in such good hands with Cathy’s team. It continues to be reinforced. I am grateful for the quality of the work, and for the timeliness of every interaction too. "

    Katia Beauchamp

    CEO & Founder

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Chris Seidel

    Sr. Director of Operations

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Chris Seidel

    Sr. Director of Operations

  • Cathy is honestly a dream to work with. She is quick, efficient, hardworking, knowledgeable, and most importantly, has that drive, desire to succeed, and work ethic that most startups struggle to find in finance support, but desperately need. She can take the scrappy, unorganised and rudimentary, work her magic and professionalize it in no time. "

    Louise Todd

    COO & President

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Louise Todd

    COO & President

  • "Cathy and her team at Ready, Steady, & Co. literally laid the foundation for the financial success that we've had at Starface. Their ability to be scrappy and work from the ground up - while also keeping an eye towards lasting stability and growth - is felt every day we turn the lights on."

    Dan Bracey

    SVP, Finance

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Sean Busch

    CEO & Founder

  • "Cathy has been instrumental in helping scale our finance function. She has supported everything from managing our accounting team and improving our monthly close process to financial modeling, forecasting, investor reporting, hiring, and fundraising. She is a true partner to our team and an absolute pleasure to work with!"

    Lauren Picasso

    CEO & Founder

  • "Cathy and team are such pleasures to work with. I know it is still relatively new, but from the beginning, I've felt that both I am and the company is in such good hands with Cathy’s team. It continues to be reinforced. I am grateful for the quality of the work, and for the timeliness of every interaction too. "

    Katia Beauchamp

    CEO & Founder

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Chris Seidel

    Sr. Director of Operations

  • “Helen’s help in our logistics and operations functions have been instrumental in the continued success of the company. Her ability to identify cost savings opportunities such as reducing deductions by providing a thorough analysis and executing process changes, ultimately resulted in a positive bottom line impact.”

    Louise Todd

    COO & President